Non-Traditional Publishing

eBook Customers: Less Testosterone Than You Think

October 22nd, 2007 · 9 Comments

[BS: The BS team is taking a well-deserved rest cure, but that doesn't stop the fun around here (nothing stops the fun around here). We asked Malle Valik of Harlequin to discuss her company's recent decision to release their full frontlist in ebook format. More specifically, we asked her to address the question of "who [...]

File Under: Non-Traditional Publishing

Traditional Publisher, Self-Publisher Form Venture: Not All Authors Benefit

September 24th, 2007 · 5 Comments

It is not a surprise that traditional entertainment companies are turning to the Internet to find new talent. In fact, the surprise would be if they weren’t. Not only is the web a great place to showcase talent, but it also gives editors, agents, producers, whomever the opportunity to observe fan reaction.

Self-publisher works for [...]

File Under: Non-Traditional Publishing

Print-on-Demand, Self-Publishing, and the World of Economics: A Podcast

September 14th, 2007 · 3 Comments

One of the great features of the Booksquare/Medialoper complex is the awesome production studio. It’s not unusual for the team (cats, humans, squirrels, random strangers) to go straight from the conference facilities to the microphone to talk about the big ideas of our era. Luckily for you, cooler heads often prevail the next morning.
Except this [...]

File Under: Non-Traditional Publishing

Apple Saves The Publishing Industry

September 5th, 2007 · 8 Comments

So, yeah, you’re thinking that the Apple announcements yesterday were interesting. You’re thinking, wow, I didn’t want to spend a month’s worth of book money on a phone, but, hey, they lowered the price. Or maybe you’re thinking you didn’t need a new phone. But everyone can use an iPod. Especially since iPods are now [...]

File Under: Marketing For Introverts · Non-Traditional Publishing · The Future of Publishing

It’s Not The Book, It’s The Front

April 28th, 2007 · 7 Comments

Books are funny things. You’d think, after centuries of printing and selling them, industry professionals would understand how the business works. They would get that buzz doesn’t necessarily translate to sales — especially when that buzz is inherently incestuous in nature — and that the buying public is completely overwhelmed by choice.

Publishers need to remember [...]

File Under: Non-Traditional Publishing

Essay Question: Thinking About Mobile Media

April 13th, 2007 · 7 Comments

During this incredibly busy week, we have come to rely on the magical powers of our cell phone more than ever. So much so that we had a panicky dream where the cute little thing was broken and required major surgery. Not a happy time sleeping. We’ve also been talking to friends about the wonders [...]

File Under: Non-Traditional Publishing

The Bad Harry Potter Decision

February 6th, 2007 · 4 Comments

It is all the rage to write about the upcoming Harry Potter and the Deathly Hallows. And there is, indeed, so much to write. The release date, the title, the potential for spoilers to ruin a perfectly nice. And then there’s the fact that the book won’t be released as an electronic edition.
None of the [...]

File Under: Non-Traditional Publishing

Considering Accessibility

January 11th, 2007 · 9 Comments

Do you know that blind people use computers? This is not an idle question. Do you realize this? In addition to blind people, there are deaf people, people with cognitive problems, individuals with mobility problems, and, yes, people who are too vain to admit they need help reading tiny print.
Normally, we would raise this [...]

File Under: Non-Traditional Publishing

How The iPhone Can Save The Book Business

January 10th, 2007 · 33 Comments

Here’s how things work: yesterday, Paramount Pictures announced they’re going to make downloads of feature films available via iTunes. In other news, Apple changed its name and announced the long-anticipated iPhone. Lightbulb, on. Bad timing, Paramount. Great news, book industry.
Omigosh, you’re saying, cellphone? Books? Hello? Apples, oranges, dropped calls, excessive fees, itty bitty screens.
Okay, [...]

File Under: Non-Traditional Publishing · Perennials

Did You Hear The Book About…?

January 4th, 2007 · 3 Comments

Say what you will about the New York Times, but covering the obvious is something the publication never fears. Okay, possibly a bit on the harsh side, but today’s story about audiobooks and technology shift had us giggling. A little.
The gist of the story is that as more people get iPods, they turn to [...]

File Under: Non-Traditional Publishing